I’m learning that just because I think my product is great doesn’t mean others will. Some of my favorite jewelry designs which I assumed would sell ‘instantly’ didn’t sell at all. I found it very helpful to look up Etsy shops selling similar products and see how they are selling. It was a good exercise in price and product comparison. Taking a look at what we have in common and what is different or unique to each shop. I have sold quite a few items, but it is taking some time for people to “find me”. I’m starting a new marketing approach by:
Handing out business cards
Making fliers and posting them wherever I can
Networking on Facebook and Twitter
Listing or relisting at least one product each day
Giving my jewelry as gifts and donations, with my business card
Posting more often about my store/designs on this blog
Etsy is a great place for selling your handmade products and it is a wonderful way to make money from home doing something you enjoy.
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