Wednesday, May 16, 2012

‘Festooned’ Packaging…

I’ve recently been lucky enough to have some repeat buyers in my Etsy shop. With so much competition in the jewelry category, it’s quite an honor to have a buyer appreciate my design and workmanship enough to return to my shop to make an additional purchase.
Packaging is one way I try to stand out from my competition. Every purchase includes a glossy white gift box, wrapped with a pretty ribbon, ready for gift giving. But what about my outer packaging, I want to make that stand out too.


I ship in a small white video cassette shipping box. They are sturdy and very economical if you buy them in bulk, but they do not promote my brand in any way. I want to improve that area of my business. I found a great tutorial on how to make a rubber stamp roller. The roller makes a cute string of pennant flags that can be used to decorate my shipping boxes. I’m going to try this tutorial with other shapes too. Maybe a string of butterflies to match my shop banner or Christmas trees for holiday shoppers. Check out the full tutorial on Cathe Holden’s blog - Just Something I Made.


I’m off to the craft store to pick-up some supplies…Cheers!

Share this Blog Post :