Did you know that Twitter can be an incredible promotional tool for your etsy shop when used correctly? It takes a while to get established in twitter land but it can potentially become a huge source of traffic and allow you to reach a targeted audience. It’s a powerful tool not available to such an extent with other forms of advertising and promotion.
The first challenge most people face with twitter is not knowing how to build up their follower base.
A basic strategy you can use to build up your follower numbers is : Follow, Reciprocate and Flush (defined below). I use Tweepi.com to manage most of this easily all from the one place (it will save you a lot of time! I love Tweepi!).
Follow- If you search for and follow a lot of other people on twitter, many will follow you back, thus growing your follower number.
Reciprocate- Some people will find you on their own and follow you- keep your followers by following them back.
Flush- To really build your follower numbers, you can follow as many people as you are able to (up to your limit) then wait for a period before ‘flushing’ (unfollowing) the users who did not follow you back. This allows you to then repeat the process and start finding more people to follow.
Additional Info & Tips:
You can keep an eye on changes in your follower number by using a twitter stats site such as TwitterCounter (although I’m not sure if it’s always accurate).
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